Featured Work
SMS & Whatsapp
While everyone’s busy obsessing over social media algorithms and email click-throughs, savvy brands are turning to the one channel that still gets immediate attention: SMS.
The Work
Smart Brands Are Using SMS to Grow
Tired of marketing that gets ignored? So are your customers.
While everyone’s busy obsessing over social media algorithms and email click-throughs, savvy brands are turning to the one channel that still gets immediate attention: SMS.
With 98% open rates and over 66% of customers preferring SMS notifications over any other channel, text marketing isn’t just an add-on — it’s a must-have.
Whether you’re a wellness studio, a scaling ecommerce brand, or a founder running lean, here’s why SMS might be your most powerful retention and revenue tool yet.
“SMS Marketing Still Dominates in 2025. ”
@coceo.agency
The Process
Short, Sweet, and Straight to Your Customer’s Home Screen
Think:
Promotions and limited-time offers
Order and appointment confirmations
Event reminders
Personalized product recommendations
Win-back or loyalty messages
It’s fast. It’s personal. And it bypasses the noisy digital traffic jam entirely.
But Does It Really Work?
Yes. And the stats back it up:
Text messages have a 209% higher response rate than phone, email, or Facebook.
SMS marketing has been shown to increase ecommerce revenue by up to 30%.
Abandoned cart texts recover up to 20% of lost sales — sometimes more.
Time-sensitive SMS offers convert 8x faster than email.
Whether it’s reminding someone of their pilates session or nudging them toward that facial they browsed last week, SMS creates momentum.
Make SMS Part of a Bigger, Smarter Lifecycle Strategy
When used with email, loyalty programs, and automation flows, SMS becomes the connective tissue between channels. It helps guide the customer journey and keeps your brand top-of-mind, without lifting your ad budget.
From boosting bookings at your wellness spa to increasing LTV for your product brand, SMS is the retention channel most brands are sleeping on.
Not you, though. You know better.
What About WhatsApp?
If SMS is the MVP of direct messaging, WhatsApp is the cool co-captain, especially for service-based businesses and brands with an international audience.
With over 2 billion users globally and an open rate of 98%, WhatsApp isn’t just for group chats and memes — it’s a retention and customer experience goldmine.
Here’s why it matters:
Real-time, two-way conversations: WhatsApp allows for richer engagement than SMS, including quick replies, audio, images, and links — perfect for appointment confirmations, customer service, and exclusive offers.
Preferred by international and millennial/Gen Z audiences: In regions where SMS isn’t dominant or trusted, WhatsApp fills the gap with credibility and ease.
WhatsApp Business tools: Automated greetings, away messages, and labels help solo founders and small teams stay organized and responsive.
Hyper-personalization: From follow-ups to birthday wishes and event invites, WhatsApp feels personal — because it is.
The best part? You can build WhatsApp into your existing automation strategy, just like SMS, and use it to boost LTV, reduce churn, and deepen client trust.
Ready to elevate your lifecycle game and keep customers coming back?
Reach out if you’re ready to build your SMS / whatsapp strategy together.
The Result
Higher Response Rate
209%
eCommerce Revenue Increase
30k
Lost Sale Recovery
20%
